Iterable email marketing services that maximize returns from your Iterable setup
Struggling to get full value from Iterable? Mavlers has helped Iterable users worldwide leverage its AI-powered features and cross-channel capabilities to build smarter journeys that drive engagement, conversions, and revenue.
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Iterable not performing? Here's why it might not be delivering expected impact.

Disjointed data integration
Even with Iterable's native integrations and Catalog features, syncing real-time data across platforms remains a challenge, limiting the depth of personalized messaging.

Cross-channel coordination gaps
Without a streamlined audience strategy, coordinating email, SMS, push, and in-app messages can lead to message overlap or inconsistent experiences across touchpoints.
Scalability with segmentation and data volume
As your customer base grows, maintaining performance while handling large data sets and granular segmentation often becomes a roadblock to scaling campaigns efficiently.

Workflow and journey orchestration complexity
Creating and managing complex customer journeys using Studio can be tough, especially when handling multiple entry sources, conditional logic, and AI recommendations.
Underutilized AI capabilities
Iterable's AI features, such as Brand Affinity, Predictive Goals, and Send-Time Optimization, are powerful but challenging to activate effectively for personalization at scale.
Make Iterable email marketing work for you with these end-to-end services


Are you utilizing the full potential of your Iterable account? Let
Mavlers’ Iterable experts identify valuable opportunities that you may be missing, which can drive greater ROI for you.
Mavlers’ Iterable experts identify valuable opportunities that you may be missing, which can drive greater ROI for you.
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Seamless, strategic, and ROI-driven: Malvers' 6-step Braze playbook
01 | Discovery
- Audit current Iterable setup, strategy, and workflows
- Align on business goals, segmentation, and journeys
- Spot missed opportunities by mapping your setup to Iterable's latest features
01 | Discovery
- Audit current Iterable setup, strategy, and workflows
- Align on business goals, segmentation, and journeys
- Spot missed opportunities by mapping your setup to Iterable's latest features
02 | Collaboration
- Co-create a 6-12 month roadmap with clear milestones
- Build a personalized strategy tied to your objectives
- Define timelines for phased implementation
02 | Collaboration
- Co-create a 6-12 month roadmap with clear milestones
- Build a personalized strategy tied to your objectives
- Define timelines for phased implementation
03 | Audience analysis
- Evaluate audience data structure and segmentation
- Integrate data from multiple sources for unified targeting
- Segment users based on behavior, intent, and preferences
03 | Audience analysis
- Evaluate audience data structure and segmentation
- Integrate data from multiple sources for unified targeting
- Segment users based on behavior, intent, and preferences
04 | Campaign management
- Plan and launch multi-channel campaigns (email, SMS, push, in-app)
- Apply dynamic personalization using Catalogs and data feeds
- Design and develop email templates and landing pages
04 | Campaign management
- Plan and launch multi-channel campaigns (email, SMS, push, in-app)
- Apply dynamic personalization using Catalogs and data feeds
- Design and develop email templates and landing pages
05 | Automation & flow
- Optimize workflows with real-time, behavior-based triggers
- Build Studio journeys with advanced logic and personalization
- Leverage AI tools like Predictive Goals & Brand Affinity™
05 | Automation & flow
- Optimize workflows with real-time, behavior-based triggers
- Build Studio journeys with advanced logic and personalization
- Leverage AI tools like Predictive Goals & Brand Affinity™
06 | Reporting & analysis
- Track cross-channel performance and engagement metrics
- Use Iterable's native reports for real-time insights
- Continuously refine strategy through data-driven testing
06 | Reporting & analysis
- Track cross-channel performance and engagement metrics
- Use Iterable's native reports for real-time insights
- Continuously refine strategy through data-driven testing

Engagement models tailor-made for you
One-off projects
Got a one-time requirement like building a new CMS from scratch or redeveloping your current CMS? This engagement model is perfect for you.
Retainer engagement
On the lookout for a partner to help you create flawless CMS platforms and maintain them? With this CMS development services model, we promise to deliver excellence month on month.
Hire FTE/ PTE/ Team
Want a full time engagement or entire team to work as an extended arm of your in-house CMS team? We provide CMS platform experts to dedicatedly work for you.
Maximize the impact of Iterable’s advanced features with Mavlers

Smarter targeting with predictive analytics
Use Iterable's predictive scoring and goals to anticipate customer actions. Turn these insights into more relevant segments, better timing, and higher conversions.

Event-triggered personalization
Go beyond basic personalization. Set up dynamic workflows and content triggered by real-time events so every customer interaction feels timely and personal.

Journey orchestration across channels
Use Journey Orchestration to deliver consistent experiences across email, SMS, push, and in-app. Ensuring your brand speaks in one voice wherever your customers are.

Dynamic content for scalable personalization
Utilize Iterable's dynamic content capabilities to create emails that adapt to individual user preferences. This scalable approach delivers hyper-relevant messaging without much effort.

Everything you are looking for in a Braze agency? Find it here.


Iterable expertise
Leverage the skills of our Iterable experts to optimize your Iterable implementation for maximum efficiency and results.


Flexibility to scale
Easily adapt to your evolving needs with our scalable team, ready to accommodate changing requirements without compromise.


End-to-end support
Receive comprehensive support for every aspect of Iterable marketing, be it template creation, campaign management, automation, or migration.


Proven experience
Whether you're focused on user retention, boosting conversions, or building brand loyalty with Iterable campaigns, we provide a proven blueprint for success.
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